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Supporting Mothers and Non-Profit Organizations All Over the Country, Active Forever Continues to Make Mom #1

Leading Medical Equipment Provider Helps Raise Money and Awareness This Mother's Day for Worthy Non-Profit Organizations

SCOTTSDALE, AZ - January 30, 2008 - When it comes to Moms, nothing is more important than their health and maintaining an active lifestyle. ActiveForever, a leading medical equipment supplier and healthcare innovator is leading the charge to help raise money and awareness this Mother's Day for moms all across the country. The creation of their Life Changing Gift Campaign is literally changing the way women live their lives by providing products that promote healthy and mobile lifestyles. The company known for their unique product solutions which cater to and aid people with various injuries or physical challenges, has decided to raise money this Mother's Day using product purchase donations.

ActiveForever has generously created the Life Changing Gift Campaign for online shoppers.This Mother's Day online consumers of ActiveForever products will be given a three digit donation code which will match the non-profit organization of their choice. ActiveForever will also encourage people to visit the non-profit organizations to obtain further information and learn more. Honoring mothers this May and all throughout the year is the goal, so why not have that special someone receive a gift that can benefit the community as well?

CEO and "Chief Happiness Officer" of ActiveForever, Erika Feinberg, is a mother of two and a special mom to her staff. The corporate office even has a slogan on their white board that states, "Erika cares for her mother." The company understands women of the sandwich generation, baby boomer mothers of children who are also taking care of their mothers. Feinberg takes motherhood very seriously for all ages, and she cares for mothers that others sometimes forget.

Honoring these women while celebrating this important holiday and moms throughout the year is what is driving increased traffic to Also, women of all ages are using these non-profit organizations as an educational tool. "This cause related partnership offers a profound education to consumers, saves everyone money, connects consumers to very hard to find high quality products, and raises money for very worthy non-profits in the process," added Feinberg. The company will donate 5 percent of each Mothers Day product purchase, and customers will also have the ability to call and speak to an ActiveForever customer service counselor for any questions regarding unique gift ideas and catalog shopping.

You can easily find gifts for everyone this Mother's Day at For more information about the Life Changing Gifts Campaign, visit


Established in 1993, ActiveForever offers the convenience of one-stop shopping for more than 10,000 competitively priced, life-enhancing products that address almost all physical and clinical needs. Products include aids for daily living, bath, safety and hygiene products, mobility aids, durable medical equipment, low vision aids, ergonomic products, and land/aqua exercise therapy products. ActiveForever also provides a multitude of product solutions for arthritis, Parkinson's Disease, diabetes, stroke rehabilitation, low vision, hearing loss, pain relief, sports injuries and other physically limiting conditions. The company also offers unique gift ideas. For more information, visit or call 1.800.377.8033.